YOU: Are a B2C tech company from SF or LA. Looking for a senior content strategist who can translate ideas into a clear strategy, calendar, campaign, and content. Need a writer who can turn your website, email, and blog content into something that your customers actually want to read. Bonus points for someone who can easily adapt to a new voice/tone, read your mind, and get the content right in the first couple passes.
Hi, I'm Jennifer Lowe. I'm a content strategist and I help tech companies create compelling, persuasive, and informative content.
From nascent start-ups to established companies like Twitter and eBay, I've seen it all: launches, brand and product marketing campaigns, tentpoles, always-on, and everything in between. I've reported to Vice Presidents and managed small teams, and I've been in the trenches writing copy and sweating out every comma, period, and semi-colon.
My sweet spot is developing B2C blog, email, and website content to help you engage with your audience and drive awareness, interest, and consideration. Currently, I work with eBay, XRC Labs (a NYC retail innovation accelerator), and Trellis Law (an LA law start-up making it easier to find California court records).
In 2018, I was named a Best of 2018 writer by P.S. I Love You, a Medium.com publication. My original and comedic writing has been featured in Inc., McSweeney's, and The Bold Italic. Some of my best work has gone viral on Medium.com and Quora.
Most recently, I led the business marketing editorial team at Twitter in San Francisco. I developed case studies, research articles, and website content showcasing Twitter advertising best practices for marketers.
Prior to that, I worked in corporate communications at eBay in San Jose, helping share the company’s story internally and externally. I also led eBay Inc.’s University Programs team to build and execute a new communications strategy and program that inspired and motivated managers and interns to succeed.
I got my start in tech at a scrappy and quirky agency called ModSquad. I consulted for brands including Wella Professionals, Carnegie Hall, and BrandVia, and start-ups including Bling Nation, Superstar City, VIE the Game, and the Human Face of Big Data.
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